Baal is a Canaanite-Phoenician word that means “master” or “lord”. (Harper’s Bible Dictionary, Miller)
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How long shall this be in the heart of the prophets that prophesy lies? yea, they are prophets of the deceit of their own heart;
Which think to cause my people to forget my name by their dreams which they tell every man to his neighbour, as their fathers have forgotten my name for Ba’al.
YIRMEYAHU (JEREMIAH) 23:26-27